Categorized | Local, Media, Opinion

Now is the Time to Pitch in for KEET-TV

 

Local Public Broadcasting Station at Risk; KEET Could Close Without Support

 

By Valerie Eachus and Ron Schoenherr
KEET-TV

 

 In recent weeks you may have seen spots featuring the President and CEO of the Public Broadcasting System
speaking to viewers about the importance of their support
to their local public television station and to the long-term
future of PBS.

You may have wondered why such a message was necessary, and why now.  The reasons are perhaps not unexpected.  The recent recession and the loss of members and community funding throughout the country have caught up to public television and to our local PBS station, KEET-TV.

KEET-TV is one of the smallest PBS stations in the nation.

keet satellite dishLike most PBS stations it is funded in part by Corporation for Public Broadcasting.  CPB is allocated funding by Congress and distributes these funds to both PBS stations and public radio stations.  In order to receive any CPB funding, all public television stations are required to raise $800,000 each year from their viewers and communities.

No matter the size, it is this funding that is identified as Non-Federal Financial Support (NFFS).  That money comes from memberships, pledge nights, auctions, corporate underwriting of programs, major donations, board fundraising and special events, non-federal grants, gifts of stock, grants from foundations, non-federal grants, our Ready To Learn Vehicle Donation Program and bequests.

Our station has not been able to raise the $800,000 and CPB is requiring that KEET-TV explore either a merger with another California station, enter into some form of a collaboration or partnership with another station or come up with a viable plan to ensure that the $800,000 of NFFS can be raised each year, if it is to receive funding in the fall.

It is clear that KEET-TV is at risk of no longer being able to receive CPB funding in the future and that would mean an end to KEET-TV as you see it today.

keet control roomWe feel that merging with another station should be the last option.  KEET would lose control of our national and local programming.  

In a merger KEET would lose the ability to produce local programming like North Coast Perspectives, the award winning documentary Searchlight Serenade, HomeWork Hotline, the Humboldt County League of Women Voters’ candidate forums, our Ready To Learn early childhood project, Exploring Humboldt and other local productions.

Over the past few years KEET-TV has raised an average of $570,000 -$600,000 in NFFS funds annually from the people and communities we serve.  We can only reach that $800,000 annual NFFS level through an increase in our community support.

We can reach that goal through increasing our membership numbers from our current level of 2400 to 4400, increase our underwriting support from the business community, and seek out more non-federal grants.  

keet antoiques roadshowMany people watch one of KEET’s channels but don’t join as a member.  Public television is not free and most households could afford at least a basic membership to do their share.

We will need to demonstrate by June 30 an increase in our community support or a merger with another station will be the result.

How can you help?  If you are not a member of KEET-TV, join
today.  If you are a business owner consider being an underwriter
or join KEET with a business membership.  Consider KEET in your
estate planning or donate a few shares of stock.

 

KEET inspired memberIf you want KEET to remain a locally operated community station and if you enjoy and appreciate the programming and services KEET-TV provides your community, we need your support.

If you are not a member, join today by calling the station at 445-0813 or sign up online at www.keet.org.

 

* * * * * * *

Valerie Eachus is board president and Ron Schoenherr is executive director of KEET-TV.

keet auctionPlease pass this onto others you know.  We support public access, alternative news, and local programming for our rural area.  Please pitch in and support our local television station bringing us many of the programs we enjoy.  We do.

It will be a dark day for media and information on the Northcoast should KEET close its doors and send its employees home with pink slips.  Any contribution, no matter how small, by way of membership, donation, underwriting, bequests, or through their Spring auction happening tonight and tomorrow, helps.

(Posted by Skippy Massey)

One Response to “Now is the Time to Pitch in for KEET-TV”

Trackbacks/Pingbacks

  1. [...] Broadcasting Service’s local station affiliate KEET-TV, highlights some of the concerns the organization is currently undergoing while it attempts to stay above water– and on the air– given its serious financial woes [...]


Leave a Reply

HumSentinel on Twitter

RSS Progressive Review

  • Art Garfunkel on Paul Simon
    Telegraph Uk - I ask about the Beatles, specifically George, who felt his talents were overshadowed. “George came up to me at a party once and said “my Paul is to me what your Paul is to you.” He meant that psychologically they had the same effect on us. The Pauls sidelined us. I think George felt suppressed by Paul and I think that’s what he saw with me and […]
  • Places to visit before they go under water
    Eco Watch - Its not just low-lying island nations. “A recent study says we can expect the oceans to rise between 2.5 and 6.5 feet by 2100, enough to swamp many of the cities along the U.S. East Coast,” says National Geographic. “More dire estimates, including a complete meltdown of the Greenland ice sheet, push sea level rise to 23 feet, enough to submerge L […]
  • States that put more people in prison than in college housing
     States that favor prison over college in red  Vox […]
  • What the best teachers think hurt students
    Joseph Williams, Take Part -  Ask 1,000 education policy analysts why American students lag behind their global peers, and you’ll get at least 500 different answers—too much testing or not enough. Out-of-control homework levels or too little time hitting the books. Teachers who are either under constant administrative pressure or who have too much freedom at […]
  • Links: Women
    Women's news   MEDIA MS MAGAZINE WOMEN'S E-NEWS WOMEN'S REVIEW OF BOOKS SINGLE WOMEN MS MAGAZINE WOMEN'S E-NEWS FEMINIST NEWS Groups FEMINIST ACTIVISM FEMINIST ECONOMICS FEMINIST MAJORITY FOUNDATION INTNL ASSN FOR FEMINIST ECONOMICS MS FOUNDATION NARAL NATIONAL COUNCIL FOR RESEARCH ON WOMEN NATIONAL WOMEN'S LAW CENTER NOW UN DEVELOPM […]
  • Word
    The only way to deal with an unfree world, is to become absolutely free, that your very existence is an act of rebellion. - Albert Camus […]
  • Medical research is badly flawed. . .And look who says so
    Global Research - In the past few years more professionals have come forward to share a truth that, for many people, proves difficult to swallow. One such authority is Dr. Richard Horton, the current editor-in-chief of the Lancet – considered to be one of the most well respected peer-reviewed medical journals in the world.Dr. Horton recently published a stat […]
  • Bike thief explains the tricks
    NBC Washington […]
  • The glut of unexamined rape kits
    Terry Gross, NPR - Rachel Dissell, discovered that in her state, Ohio, thousands of rape kits, dating back to 1993, were being stored, untested, with no follow-up. Rapists who might've been convicted were free to assault other women. Dissell's investigation with her colleague Leila Atassi on sexual assaults and the backlog of rape kits led to a new […]
  • How the right is kiiling the humanities
    In These Times - In early February, Governor and Republican presidential hopeful Scott Walker drafted a draconian state budget that proposed to decrease the state’s contribution to the University of Wisconsin system by over $300 million over the next two years. Beyond simply slashing spending, Walker was also attempting to alter the language that has guided […]
  • Cities ranked by LGBT resident percentage
    Vox […]
  • Liberation theology gets some respect
    NY Times […]
  • The killer in my classroom
    Steven Singer, Gadfly on the Wall - A parade of faces. No names. Words are all lost in the haze of time. But the faces remain. Kids I’ve taught and wondered about. What ever happened to Jason? Did Rayvin ever get into dance school? I wonder if the army took Tyler… But there’s one face that always comes last. A strong straight lip. Soft nose. Brooding eyes. T […]
  • Links; War & peace
    NEWS Peace War Department Torture Veterans   ESSAYS War on terror: Misnamed, misfought, misthought Behind the Paris killings Backing off of hate The good thing about war Essays on war Mission creep: the militarizing of America Spooks & spies All war all the time The biggest threast to us: ourselves Why is the military sacred? A speech CSPAN didn't l […]
  • Word
    Here's to the crazy ones. The misfits. The rebels. The troublemakers. The round pegs in the square holes. The ones who see things differently. They're not fond of rules, and they have no respect for the status quo. You can quote them, disagree with them, glorify, or vilify them. About the only thing you can't do is ignore them because they cha […]